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B2B List Cleaning

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Techniques used are:

This work can frequently be suitable for offshore implementation to keep costs down.

B2B List Building

This is where you have a list but need to source the correct decision maker contact names.

For small companies a research calling programme should yield the correct names and job titles for your target prospects.

For larger companies you may require a more intensive process
This work can frequently be suitable for offshore implementation to keep costs down.

List Sourcing

We can assist you in sourcing a list if you are implementing a project with us. However we are not list brokers and do not service standalone list requests.
There are literally hundreds of business list sources. The two main are complied business directories and business Subscribers or respondents to other B2B offers.
The best way to build an email list is to make telephone contact and ask permission for future contact by email.
Decide on the profiling information that you need for your campaign, as this will be critical to determining the best list source to use
Use the following checklist when building your target list:
  • Decide on your selection criteria (Industry, activity, size, geography)
  • Verify the list can be purchased with telephone numbers
  • Define your decision maker profiles (Job Responsibilities)
  • For small companies you can cold call without knowing the decision maker name
  • If you are targeting top companies such as UK top companies or Europe top 500 companies you will need a more intensive process

For example a typical profile for selling a software application would be as follows;

Sample B2B List Profile
  • Company geographic location e.g. UK, France, Germany, Spain, Italy
  • Company activity
  • Company size, SME's or Large Companies
  • Main decision maker job title
  • Alternate decision maker job titles

 
 
 
 
 
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