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Mystery Shopping for the UK  

Mystery Telephone Shopping UK

Mystery Telephone Shopping UK is one of our main focuses. Mystery telephone shopping is a way of evaluating the performance of frontline customer contact staff and of the service perceptions of their customers following a customer telephone interaction.
 

Performance Marketing do not do physical store visits but specialise in telephone shopping.
 

If you are searching for mystery shopping companies and have a call centre, we can help you in implementing a measurement process to benchmark your service delivery against key performance criteria.


We work on our client’s behalf to evaluate a particular service, or service process against a number of predetermined service standards. The report along with a copy of the phone calls made is delivered to the client to an agreed schedule (daily, weekly, monthly, etc.)


We offer a comprehensive employee research service and sales training support service.

Industries who mainly use this service include:
  • Motor
  • Hospitality
  • Financial services, both traditional and e-commerce

The service covers the following areas:

  • Developing a survey that tests and records important service and sales criteria.
  • Our experienced shoppers pose as prospective or current customers inquiring about products or services to test, monitor, or train front-line employees.
  • In addition to your key criteria, we test:
    • That the phone is answered on a timely basis
    • That your staff’s telephone style is friendly, courteous, and professional
    • How knowledgeable and informed your staff are about the company's policies
  • On completion we provide a report detailing the results and a digital recording of each phone call

 

 

 
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