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Performance

Sales Prospecting Techniques

Sales leads for Business

Sales leads in the uk is part of our core competence. We normally recommend carrying out a small test project to confirm that the results are meeting the clients desired return on investment criteria.

Create more sales leads for your business by working with a reliable telesales partner. Schedule a call with us right now.

You will start with a working meeting or conference call to cover the following areas;

  • Review and confirm business objectives
  • Review list sourcing and targeting plans
  • Review customer contract process
  • Direct Mail
  • Email collateral (Pdf's)
  • Relevant Website Content
     
  • Decide on decision marker contact process
  • Cold calling or top company process
     
  • Review and approve Decision Maker research to include:
  • Call introduction
  • The benefit on offer
  • Obtain email opt-in permission or required qualification data
  • Priority 1 data (Decision maker name, job title)
  • Other desirable data (email address, direct telephone number, address etc.)
     
  • Review and approve Decision Maker conversion flow to include:
  • Introduction
  • Decision maker verification or re-direction
  • Qualification questions
  • Presentation of key benefits
  • Handling common objections and questions
  • Summary of typical desired results (See example below)
  • Appointments or meeting requests (Option to schedule if required)
  • Test order requests
  • Demo requests
  • Sample requests
  • Sales representative or consultant Phone call requests (Option to send immediate email to sales reps and copy project manager)
  • Information requests with call-back permission
  • Information only requests
  • Newsletter or white paper subscription requests (email opt-in permission)
     
  • Agree Test Plan including
  • Written conversation talking points
  • Internal role play
  • Recording of live calls for Quality review (Typically in the form of wav files sent by email for review)
  • Feedback and process refinement
  • Continued testing until go ahead approved
     
  • Agree reporting content and frequency
  • Agree a process for scheduling sales rep. appointments
  • Agree administrative process for handling incoming emails/calls
  • Finalise data required to build a database of prospect profiles ranked and categorised by product and interest level
  • Schedule training plan
  • Start your project today. Ask us to call you.


     
       
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