Sales Prospecting Techniques

Sales leads for Business

Sales leads in the uk is part of our core competence. We normally recommend carrying out a small test project to confirm that the results are meeting the clients desired return on investment criteria.

Create more sales leads for your business by working with a reliable telesales partner. Schedule a call with us right now.

You will start with a working meeting or conference call to cover the following areas;

• Review and confirm business objectives
• Review list sourcing and targeting plans
• Review customer contract process
• Direct Mail
• Email collateral (Pdf's)
• Relevant Website Content
   
• Decide on decision marker contact process
• Cold calling or top company process
   
• Review and approve Decision Maker research to include:
• Call introduction
• The benefit on offer
• Obtain email opt-in permission or required qualification data
• Priority 1 data (Decision maker name, job title)
• Other desirable data (email address, direct telephone number, address etc.)
   
• Review and approve Decision Maker conversion flow to include:
• Introduction
• Decision maker verification or re-direction
• Qualification questions
• Presentation of key benefits
• Handling common objections and questions
• Summary of typical desired results (See example below)
• Appointments or meeting requests (Option to schedule if required)
• Test order requests
• Demo requests
• Sample requests
• Sales representative or consultant Phone call requests (Option to send immediate email to sales reps and copy project manager)
• Information requests with call-back permission
• Information only requests
• Newsletter or white paper subscription requests (email opt-in permission)
   
• Agree Test Plan including
• Written conversation talking points
• Internal role play
• Recording of live calls for Quality review (Typically in the form of wav files sent by email for review)
• Feedback and process refinement
• Continued testing until go ahead approved
   
• Agree reporting content and frequency
• Agree a process for scheduling sales rep. appointments
• Agree administrative process for handling incoming emails/calls
• Finalise data required to build a database of prospect profiles ranked and categorised by product and interest level
• Schedule training plan